1.     企业精神Enterprise  spirit

诚信重诺，务实创新，踏实发展，追求卓越，讲责任，求完美。

To be honest , respect the promise ;  be pragmatic and innovative；with the down-to-earth manner to develop；stress the responsibility； To be after the excellence and perfection.

2.     企业人才Enterprise talents

以人为本，人尽其才，开拓进取，管理创造效率。

To honor the talents as our foundation and take advantage of their most potentiality.  To exploit and being enterprising，management creates the efficiency。

3. 竞争理念Competition principle

不以劣质低价争客户，但求精品出效益。

Definitely not win customers by inferior quality and low price，and strive for the efficiency from the perfect quality.

4. 质量方针Quality guideline

长远大计 客户至上，质量为本，产品实为内而秀于外。

Long-term goal，customers-supreme. Importance is the good products with endurable performance and beautiful appearance.

5. 品牌理念Brand idea

打造一个好品牌不难，难的就是更上一层楼，趋于完善。

Not difficult to forge a good brand, while it would be challenge to upgrade and be perfect.

6. 服务宗旨Aim of service

以客户需求为核心，以客户满意为目标。

To honor the clients’ demand and aim at the clients’ satisfaction.

7. 市场理念Market goal

先做产品，后做市场，客户的赞扬和满意是最好的广告。

To perfect the product firstly then marketing, It is the best advertisement to win our customers’ praise and satisfaction.